What was in the way
Low organic visibility and inconsistent search traffic on a bilingual EN/AR property portal. Pages were indexed unevenly across the two languages, and high-intent property searches were not being captured at all.
- Ran a full technical SEO audit covering crawlability, indexing and canonical tags.
- Conducted keyword research and rewrote page titles, meta descriptions and heading structures around real search demand.
- Resolved Google Search Console coverage errors across both English and Arabic pages.
- Monitored performance weekly and adjusted the content plan based on live ranking data.
What changed
Straight from the account
Screenshot taken from the live dashboard. Account and client names are removed.
Average CTR actually reads lower in the screenshot, 1.3% against 6.5%, but that is because impressions grew 25x over the same window. The site went from ranking for a small set of branded terms to competing on broad, high-volume property queries. That is the trade you want at this stage: 5x the clicks, and an average position that moved from 40 to 8.7.
This came out of ongoing work rather than a one-off project. Here is how that service runs:
Let’s grow your search and paid channels.
Available for full-time roles, retainers and project work, remote or on-site in Kuwait.